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Presentation High School - Logo/Identity

Presentation High School

Anne Schulte created a new brand identity for Presentation High School using the results of extensive marketing research to inform its direction and implementation. The identity recalls the school’s foundress, Nano Nagle known as “Lady of the Lantern” and the Irish Sisters of the Presentation of the Blessed Virgin Mary. Through the use of four Celtic-inspired P’s that link to form a Catholic cross and a gold light burst, the symbol captures the history and essence of this San Jose, CA all-girls school. Work commissioned by Kalix Marketing.

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Presentation High School - Logo Variations

Presentation High School

The new logo variations represent cleaner reproductions for wider use in social media, digital and print communications.

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Presentation High School - Graphic Identity Guidelines

Presentation High School

Graphic identity guidelines empower PRES to produce consistently branded communications on their own that include a new tagline, Google fonts for print and digital communications, a decorative typeface for selective usage, brand assets and their dominant navy and gold colors along with a lively “spirit” palette.

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Presentation High School - Examples

Presentation High School

Examples to inspire usage of the new identity on school merchandise, as well as in and around the school.

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Presentation High School - Viewbook

Presentation High School

With the 2020 shutdown, shooting new photography was not possible for creation of a new viewbook. With this in mind, Anne Schulte designed a fold out poster using a combination of a large hero image with many smaller parent and student provided images, and short captions to allow the school’s story to unfold.

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Presentation High School - Viewbook

Presentation High School

With the 2020 shutdown, shooting new photography was not possible for creation of a new viewbook. With this in mind, Anne Schulte designed a fold out poster using a combination of a large hero image with many smaller parent and student provided images, and short captions to allow the school’s story to unfold.

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Presentation High School - Viewbook

Presentation High School

With the 2020 shutdown, shooting new photography was not possible for creation of a new viewbook. With this in mind, Anne Schulte designed a fold out poster using a combination of a large hero image with many smaller parent and student provided images, and short captions to allow the school’s story to unfold.

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Presentation High School - Viewbook

Presentation High School

With the 2020 shutdown, shooting new photography was not possible for creation of a new viewbook. With this in mind, Anne Schulte designed a fold out poster using a combination of a large hero image with many smaller parent and student provided images, and short captions to allow the school’s story to unfold.

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Presentation High School - Viewbook

Presentation High School

With the 2020 shutdown, shooting new photography was not possible for creation of a new viewbook. With this in mind, Anne Schulte designed a fold out poster using a combination of a large hero image with many smaller parent and student provided images, and short captions to allow the school’s story to unfold.

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Presentation High School - Viewbook

Presentation High School

With the 2020 shutdown, shooting new photography was not possible for creation of a new viewbook. With this in mind, Anne Schulte designed a fold out poster using a combination of a large hero image with many smaller parent and student provided images, and short captions to allow the school’s story to unfold.

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Presentation High School - Viewbook

Presentation High School

With the 2020 shutdown, shooting new photography was not possible for creation of a new viewbook. With this in mind, Anne Schulte designed a fold out poster using a combination of a large hero image with many smaller parent and student provided images, and short captions to allow the school’s story to unfold.